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iOS development iPhone Mobile News social shopping user experience UX

Mobile Links for week of November 25-30 2012

Android shopping traffic lags behind iOS, despite the larger number of devices. GigaOm asks why:
Why are Android users less engaged than iOS users?

Nice detailed graphs and links to several good stories on the topic. I do take issue slightly with the idea that “willingness to buy stuff == engagement”; everyone buys devices for different reasons. But if you are writing shopping apps or marketing your business on mobile devices, it’s important to understand the different types of users and the strategies that work best on each platform.

IDC: Developer Disinterest Could Kill RIM & Windows Phone Ya think? Out of all of the companies I’ve interviewed lately, only a couple are planning to put their apps on Windows Phone, and nobody is planning to support BlackBerry.

11 Apple iPads per hour vs. zero Microsoft Surface tablets Schadenfreude aside*, this is a significant indicator about what a misstep it has been for Microsoft to sidestep its OEMs.  They don’t have nearly the distribution network they need to go it alone.   Also, Surface exemplifies how badly MS has misread the tablet trend; it’s not about the hardware, its about reducing the computing experience to something that is quick and pleasurable.  Shoehorning desktop Windows onto a tablet barely capable of running it fails both tests.

*Actually, I’m not enjoying this at all,  I’m a Microsoft shareholder, and my investment has seen no growth, while my Apple stock has gone through the roof.  Steve Ballmer has got to go.

In BII MOBILE INSIGHTS: Mobile Technology May Define The Future Of Healthcare, PriceWaterhouse Coopers presents a video talking about how mobile is influencing healthcare.      The other links/reports on this page are pretty good, too.

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